Business Journeys Dashboard

Analytics provides two Views for Business Journeys: Card View and Grid View. Business Journeys page defaults to the Grid View, but after switching to the Card View the UI makes it as the preference. The next time you log in, Business Journeys page defaults to the Card View. Use the View button on the toolbar to switch between the Views.

The Card View displays an out-of-the-box dashboard for each Business Journey definition along with key metrics. The dashboard highlights the milestones associated with each Business Journey definitions and these metrics:

Note: Dashboards for Business Journeys created prior to the release of Analytics 4.5 do not display the Average time to reach the next milestone metric. To workaround, edit the Extract Field section of one of the milestones and add the new field or remove an existing field. After the definition is saved Analytics starts generating the missing values. Within a few minutes, you should see values for Average time to reach the next milestone for the Business Journey you edited.

Time range menu determines what events are considered for calculating metrics. The events that are considered for calculating metrics are only those started in the selected time range.

  • End-to-End: The average end-to-end time an event takes to complete the corresponding Business Journey. It is the average time taken by an event to reach the last milestone from the first one.
  • Conversion: The conversion rate represents the percentage of events that reached the last milestone from the first one. It is calculated as (events reached the last milestone) * 100 /(events reached the first milestone).
  • Average time to reach the next milestone: It is the average time an event takes to reach the next milestone from the current one. This value is represented by the number shown in between each milestone.
  • Event count per milestone: It is the number of events that reached a particular milestone. This value is indicated by the number shown inside the circles representing each milestone.